What’s in a name, OTC skin care, + following directions

October 7, 2010

I don’t think beauty products should be allowed to have the following in their names: miracle, wonder, instant, lineless, wrinkle-free, laser/lift/tightening/facelift/eyelift (unless we’re talking about the real surgical procedures), and flawless, to name a few. They are loaded words that appeal to emotions and give the user false hope that the products will be miraculous. The FDA here in the US does not regulate beauty products and many promises are delivered to consumers that the hottest skin care item was “Clinically tested and 100% of testers found it to be effective”, when perhaps there were only 80 people in the clinical trial. And the clinical trial was done by the company producing the product in a controlled environment. i.e. a “side effect” of product x could be darkening of hair, and all of the testers are already brunette, so therefore 100% of all testers did not experience that side effect.

I am a big believer in several OTC* skin care lines. I’ve seen my skin go from acne-prone to gorgeous, glowing, and clear with products I’ve purchased at Nordstrom and Sephora, when things the Derm tried didn’t work. It’s important to know that OTC and even prescription treatments may not completely eliminate a skin concern. I’m a big believer in trying OTC products first, then if needed, consult a derm. I’m also big on research. Most websites provide a list of ingredients. If you don’t know what something is, look it up. Know what you are putting on your skin, be aware of any interactions or precautions to take (if you are using a 10% glycolic wash, plus a 5% salicylic treatment, you must wear SPF to prevent sunburn and damage, plus you must know if it’s okay to use other products containing these ingredients and frequency of use).

I see soo many people who end up not liking a product because they didn’t give it enough time to work, or people who are mixing ingredients that should not be used all together. Please do not use an AHA/BHA cleanser every day, a glycolic toner, a vitamin c serum, a salicylic treatment, retinol every night, chemical peels twice a month, plus exfoliate with a scrub twice a week…and not wear SPF. Oh, and then get a brow wax (and not disclose the products you’re using to your esthetician) and then wonder why your skin is so much more sensitive than it was before. That’s just ridiculous overload and entirely too many active ingredients at one time. Likewise, I’ve seen those who don’t do anything to their skin and wonder why they have skin issues. I’ve even ran into women (and girls) who don’t wash their face and they wear makeup everyday! Oy.

Following directions: To see optimal results from any skin care product or treatment, one simply must, must, must use as directed. A pigmentation brightening treatment is not going to work in one week. Same with any type of anti-aging treatment or acne treatment. A single hair removal laser treatment at the derm is not going to treat a large area (there must be a series of treatments used). It must be used consistently and long enough to see results (this does not mean skipping treatments or using when you feel like it). Dermatologists, esthetician’s, and beauty industry sales associates are not telling you to be consistent just to hear themselves talk. It’s the truth, use as directed.

*OTC = over the counter. Any product containing an active ingredient (benzol peroxide, salicylic, glycolic acid, AHA/BHA,  titanium dioxide, etc) that’s readily available without a prescription at department or specialty stores and even drug stores.

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